FOR LOGISTICAL REASONS, PURCHASES MADE FROM APRIL 8 TO APRIL 14, WILL BE SHIPPED FROM APRIL 15 -     

SERENO

A journey through clouds and time.

Sereno is a journey through clouds and time, a visual and poetic tale about the figure of the weather colonel Edmondo Bernacca.

Bernacca was an institution for Italians, so much so that he has become a common expression. He was a meteorologist, general in the Italian Air Force and journalist. He was fortunate enough to be the first meteorologist to appear on television in Italy in 1955. From the 1960s to the 1980s, every evening, thousands of Italian families waited for his forecast to find out what the weather would be like the next day.

‘It all began,’ writes Fulvia Bernacca, his granddaughter, ’when, immersed in his archive, I found, among photographs and weather charts, his farewell letter, in which he recounts his last journey from the RAI studios to his home, and with it the milestones of his private and professional life.’ His words thus become the outline of a book in which memories and imagination, personal and collective memory, photographs and clouds intertwine.

The project

Working closely with the author allowed Studio Forward to approach the book while maintaining the intimate and familiar tone of the narrative, yet appealing to a wide audience.

The format is compact, like a diary or notebook, and the paper is lightweight, which, while not hindering the reproduction of the photographs, conveys the delicacy and poetry of the clouds and memories, further emphasised by the presence of transparent paper inserts, allowing the various archival materials to overlap. The special boxed edition accentuates the preciousness of the book, reworking the weather papers so dear to the colonel.

AUTHOR

Fulvia Bernacca

Photographer and visual artist, she develops her projects with a personal and intimate narrative using different media including photography, moving images, archival materials, words, sounds and sewing. The relationship between human beings and their environment, the connection with time and memory, the collective and the individual, stories of traditions and personal stories are at the centre of her artistic research. Her work has been published in D Repubblica, Mare Magazine, Yogurt Magazine, Photo Vogue, Harper’s Bazaar Art China, among others. She has exhibited at the MACRO Museum of Contemporary Art in Rome, Ragusa Foto Festival, Eco Museo Mare Memoria Viva, Palazzo Florio, Fondazione Fotografia Modena, and Riaperture Photo Festival. She is part of the artistic collective FrazioniResidue. She lives and works between Palermo and Rome.

For viewers, it was a regular fixture, so much so that they considered Colonel Bernacca part of the family. For me, Edmondo Bernacca has always been Nonno Mondo: Not just my grandfather, but a sort of wizard, a fortune teller, a mysterious man with enormous ears and a head full of clouds.

Upcoming events

We promote Forward Edizioni through meetings with authors, presentations in cultural venues, and events that intersect art and design.

13-14 DECEMBER 2025
- 11:30-20:00

Paper Market \ Rome

Forward Edizioni participates in PAPER market, the Roman event dedicated to creativity on paper
MONK ROMA – via Giuseppe Mirri
19 OCTOBER 2025
- 11:30-20:00

Paper Market \ Rome

Forward Edizioni participates in PAPER market, the Roman event dedicated to creativity on paper
MONK ROMA – via Giuseppe Mirri
september 6/7, 2025
- 11:00 - 20:00

Zines \ Palermo

Forward Edizioni participates in Zines, the independent festival of fanzines and micro-publishing
Centro Sociale San Basilio – Via S. Basilio 17, Palermo
APRIL 5, 2025
- 11:30-20:00

Paper Market \ Rome

Forward Edizioni participates in PAPER market, the Roman event dedicated to creativity on paper
MONK ROMA – via Giuseppe Mirri
JANUARY 22/23, 2025
- 11:00-20:00

Fiber \ Palermo

Forward Edizioni participates in Fibra, Palermo’s first fair dedicated to paper and art
NOZ – Cantieri Culturali alla Zisa, Palermo
JANUARY 24/26, 2025
- all day

The Art Chapter \ Milan

Forward Edizioni participates in The Art Chapter, the fair dedicated to experimentation and publishing research related to contemporary art
BASE Milano – Via Ambrogio Bergognone da Fossano 34
NOVEMBER 17, 2024
- 11:30-20:00

Paper Market \ Rome

Forward Edizioni participates in PAPER market, the Roman event dedicated to creativity on paper
MONK ROMA – via Giuseppe Mirri
april 19, 2024
- 19:00

Leporello Books \ Rome

Insight into the similarities and differences between the first two Forward Edizioni books, with the authors and Chiara Capodici.
Via del Pigneto 162/e, Rome
december 17, 2023
- 17:30

Palermo \ Prospero

Forward Edizioni turns one, an extraordinary journey with Francesco Bellina and Fulvia Bernacca.
Via Marche 8, Palermo
december 14, 2023
- 17:30

Genova \ Palazzo Ducale

Presentation of the book SERENO, by Fulvia Bernacca. In dialogue with Benedetta Donato and Federico Montaldo.
SALA DELLE DONNE – Piazza Giacomo Matteotti 9, Genova
december 13, 2023
- 18:30

Milano \ Micamera

Presentation of the book SERENO, by Fulvia Bernacca. Moderator: Chiara Rizzica.
via medardo rosso 19, milano
november 18, 2023
-

Rovereto \ Festival of Meteorology

Presentation of the book SERENO, by Fulvia Bernacca. During the performance curated by the University Theatre Association of the University of Trento (ATU).
MUSEO DI SCIENZE E TECNOLOGIE – BORGO SANTA CATERINA 41, ROVERETO
october 25, 2023
- 17:00

Palermo \ Museo Riso

Presentation of the book SERENO, by Fulvia Bernacca. Valentina Greco, photographer and curator, moderates.
Sala Kounellis – via Vittorio Emanuele 365, Palermo
october 7, 2023
- 19:00

Rome \ Galleria Gallerati

Presentation of the book SERENO, by Fulvia Bernacca.
Via Apuania, 55 – Rome
september 16, 2023
- 16:30

Fivizzano \ Remembering Bernacca

Ricordando BernaccaPresentation of the book SERENO, by Fulvia Bernacca, as part of the event “Ricordando Bernacca”.
Hall of the Museum of St. John of the Augustinians.
Via Umberto I – Fivizzano MS
Printed and published in September 2023.